Top 4 Shopify Apps to Help Drive Facebook Traffic and Revenue

If you are starting a new Shopify store and are going to be using Facebook to help generate revenue, these are the 4 apps you should download first:

Flexify:

What is it?

Flexify is a Facebook (and other ad platforms) catalogue management app.

Why do you want it?

If you are running Facebook ads for your Shopify store you are going to want to target people that have been to your website and taken various actions (especially if those actions do not include purchasing your product). 

Now, that’s easy if you have a sore that only has a few products targeting the same type of customer. 

BUT, if you have a store with more than 25 products and some of those products target football fans while others target Star Trek fans… you are going to want to use dynamic retargeting. 

Without dynamic retargeting, you run the risk of wasting ad spend by showing football fans Star Trek ads.

In order for dynamic retargeting to work, you need to create and manage catalogues.

That’s where Flexify comes in. Flexify helps make creating and maintaining a catalog of all or certain products super easy. Plus, it helps make sure the images being used in those catalogues are optimized for Facebook, Instagram, or other platform.

Most users will use the Free or $29/month plan.

‍

ManyChat:

What is it?

ManyChat is a Facebook Messenger automation app.

Why do you want it?

ManyChat is very powerful in terms of automation. You can start from an ad or from your website and send traffic into powerful messenger flows like these:

Retargeting Cart Abandoners:

Walk Customers through the Sale:

Collect Contact Info:

These are just some ideas but the possibilities with ManyChat are endless.

The have a great free plan to get you started and the Pro plan starts at $10 / month and increments up according to how many people you have on your list.

Reputon Customer Reviews App:

What is it?

Reputon tool to help you get more and better customer reviews.

Why do you want it?

Online customer reviews affect buying decisions, store ratings, and SEO rankings. Most people are not actively reaching out to customers to get those reviews.

Here's how it works:

1. Review app will send a survey email to each customer when they receive your product.
2. If the customer is happy, the app will redirect them to a review site of your choice — such as Yelp, Google reviews, Trust Pilot, Facebook reviews page, Foursquare, SiteJabber, Feefo, ResellerRatings, TripAdvisor, Bing, Yahoo reviews, RatePanel, Yellowpages, BBB, Angieslist, Trustpilot reviews, Reviews.io, Ali Reviews, AliExpress Reviews, Revi. You can configure which rating sources to improve first.
3. Unhappy customers will be directed to contact you directly (via the feedback form located on reputon.com) about their issue so you can solve it promptly and avoid awful site reviews all over the internet!

‍

What's nice about Reputon:

• You can fully custom the automated emails
• You can set the trigger for the automated email to collect feedback based on your shipping time
• You can add unlimited review sites to which your happy customers will be sent
• You can track your follow up emails efficiency and conversions, and
• You can avoid negative customer reviews and only send 4-5 star reviews to be added!

The free plan offers 50 emails sent per month. From there paid plans are inexpensive.

‍

CCPA/FB Limited Data Use Tools:

What is it?

CCPA/FB Limited Data Use Tools is a Privacy Management App.

Why do you want it?

Facebook has implemented a new privacy restriction called Limited Data Use (LDU). This requires businesses to adhere to CCPA compliance and pass additional privacy signals to Facebook, or targeted campaigns will stop delivering to California users. Loginhood’s privacy management handles FB LDU with one easy click.

A business requires LDU & CCPA compliance if over half of its revenue comes from campaigns using user data, like site retargeting or lookalikes audiences. Without LDU compliance, Facebook will automatically opt-out all California users from your campaigns.

By communicating back to Facebook about who specifically has opted out, Facebook gives you access to the others.

Plans start at $4.99/month and increase based on site traffic.

---

Ok, that’s about it for today.

I hope this video was helpful.

If it was, give us a like on Facebook and share it with a friend.

If you have any questions you want me to answer, send me a message or make a comment below.

Until next time...